Entrepreneurship is all about thinking big. Why limiting yourself will bring on your failure.
Make an empire, not a business.
If you want to be timeless, you need to be flexible.
The thing about my business is that, if the situation requires changing the business model or expansion, I don’t need to start from the beginning. I know the components of what my business does — outsourcing services, media services, e-commerce, to name a few. We can be versatile to do whatever our customers need.
As an entrepreneur, you can not afford to limit your goals to a small mom-and-pop corner store that never grows beyond a single location. Think big like McDonald’s. McDonald’s and similar businesses are in nearly every major city in the world. Something so commonly needed yet such a unique experience that it can be built up to fund and run itself. Think franchise, think merchandise, think supply & demand, think automated sales.
Market awareness is the most vital asset of any business and even more important for the entrepreneur. It’s vital to be constantly aware of changes happening in your target market, aka the people whose biggest problem is the one your product/service will solve, and the overall global business environment ...and move with it, change, reinvent or create new solutions for old problems as the situation requires.
Here are some checkpoint to help you think big when it comes to creating an empire aka a sustainably business:
In your mind, your business should be global and not limited to a small location. When you think in global terms, you will get ideas and a vision to make it reach that level.
Indeed, your mind is as vast (or narrow) as you make it. And with the current global reach, online and offline, there is no reason why you shouldn’t think globally.
Instead of thinking about your store in a small locality, imagine your branch in every city of the world.
Expand your offerings
Don’t limit to one product or service. Amazon can sell books as well as farm produce. No one questions it when it tries to go into electric cars or anything else. Elon Musk can do space exploration, electric cars, and online payment processing. Why should you not have the same freedom?
The internet allows you to be on many mediums and reach industry leaders far and wide. Why should you not take advantage of it? There is no reason not to take advantage of nearly every social media platform.
Put embarrassment in a box and lock it. No matter how small or seemingly insignificant your business is, don’t allow it to stop you from putting your message in front of global industry leaders.
The way your business presents itself should be flawless. If you can make your clients 100% happy, make them 120% happy. If you can deliver 110% results, deliver 200%.
Be in the business of helping customers
Make your customer’s success your only goal when you provide a service or product. Ask yourself, what is it that my customer wants to achieve. And then make sure what you deliver does that, irrespective of the amount the customer paid or whether you provided the service free.
Embrace hope & gratitude
A positive mindset is a success oriented mindset, combined with hope and gratitude, can make things happen that otherwise won’t. Learn to be thankful for each and every experience whether good or bad because it is only preparing you to be able to service the next client better, connect with their problems easier and help them reach their goals faster. This ability to embrace the experience and the journey will be your roadmap or ladder that you will look back upon to remind you how close you are to your goal.
curated from: entrepreneur.com
How many of the these checkpoints have you mastered in your business? Are you finding it easy to build your business? Would changing your mindset to build and empire be an easy shift for you? Let us know your thoughts and experience with a comment. Your thoughts may inspire others on their journey!
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